7 Fatal Mistakes That Kill Businesses – Part 6 – Lack of a prospect nurturing system.
Not every prospect will be ready to buy from you right away. They may become aware of what your company does and it appeals to them; however, they are just not ready to buy at this time. It’s 
CRITICAL you do not give up on these types of prospects. Instead, create a long-term nurturing campaign to stay in front of these prospects so when they are ready to buy, you are Top of Mind!
CRITICAL you do not give up on these types of prospects. Instead, create a long-term nurturing campaign to stay in front of these prospects so when they are ready to buy, you are Top of Mind!Types of long-term nurturing systems:
- Short and long-term email follow-ups.
- Short and long-term direct mail systems
- Remarketing Campaigns
- Using Social Media Campaigns
- 30 day or quarterly “check-ins”
- Newsletters
. I have an intense passion for helping businesses improve how they market, sell and fulfill their products and services. My goal with every business I work with is to build predictable revenue each month so that they can focus on what they do best = serve their customers!